Sam Jones, Personal Stylist at John Lewis & Partners Cheltenham gives his top tips for men's racing style, to ensure you’re dressed like a winner for the upcoming Cheltenham Festival - even if your horse comes in last!

1. Keep it simple

Layering is a really important way to make an outfit stand out, but use similar tones and fabrics to make it all work and try not to weigh yourself down with too much for too long.

2. Accessories are everything 

Hats, ties, watches etc. are perfect for elevating a look. Lightweight overcoats are going to be a great investment whether indoors or outside.

3. Look towards sustainability

A good suit should never be worn just once. Mix and match with different styles and items over the week to make your investment last but look its best in different ways.

4. Try new colours

Instead of the traditional tweed jacket being the stand-out item, play with colours like teal and gold in your tie embellishments.

5. Best footwear forward 

Brogues will always be king of race week fashion but whatever shoes you decide on, keep in mind how they feel, how they wear and how they last as much as how they look.

You can follow Sam on instagram @jl_sjones and book your free pre-races style appointment with him at John Lewis & Partners Cheltenham on 01242 544 042.

For more race wear inspiration check out...

Top 5 tips for ladies race wear style

Race wear fashion with local personal stylist, Kate Evans

Hats for hire for the races at John Lewis & Partners Cheltenham

What to wear to Cheltenham Races


'Hot to Trot' Beauty Mornings at John Lewis & Partners Cheltenham
'Hot to Trot' Beauty Mornings at John Lewis & Partners Cheltenham

2020 RACE-READY BEAUTY HALL Open from 8am, your favourite beauty brands are all set to bring the glam this Race Week with the ultimate beauty looks, taking you effortlessly from the course to cocktails.

The Cheltenham Festival
Horse Racing
The Cheltenham Festival. 16 - 19 March 2021

Cheltenham Racecourse presents the highlight of the Jump season - The Cheltenham Festival 15 - 18 March 2022

John Lewis & Partners Cheltenham
Department Store
Exterior of John Lewis store

Located on Cheltenham High Street, John Lewis & Partners Cheltenham is a branch in a chain of high-end department stores throughout the United Kingdom and boasts over 49,000 products from more than a thousand brands. Offering a variety of bookable services, visitors to John Lewis & Partners Cheltenham can book a Nursery Advice service, Home Design consultations and Personal Styling – customers can even enjoy a free glass of fizz while they explore a new look!

Cheltenham Racecourse
Venue Provider
Cheltenham Racecourse

The venue for 16 race meetings, featuring The Festival in March and The November Meeting, plus conference, events, Sunday market & music festivals.

Official Cheltenham Festival Preview Evening
Talk or Lecture
Cheltenham Festival Preview Evening

Located in The Centaur, at Cheltenham Racecourse, join us for our official preview evening ahead of The Cheltenham Festival. Racing legends will all take to the stage to share their tips ahead of four extraordinary days of racing at Cheltenham.



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