Visit Cheltenham is the official tourist board for Cheltenham, managed by Marketing Cheltenham, the Destination Marketing Organisation (DMO). The primary aim of Visit Cheltenham is to increase visitors to our Regency town and encourage longer stays. We do this by showcasing the best events, places to stay, shop, eat, drink and highlighting the unique things to do in Cheltenham, The Festival Town. We also provide locals and visitors with inspirational itineraries, sharing the best places to visit in the Cotswolds and wider region whilst staying in Cheltenham.